Bundi Basmati rice on its way to snag Gi tag.￼
KOTA: The popular Basmati rice of Bundi is aiming for the prestigious Geographical Indication (GI) tag with the joint support of the National Bank for Agriculture and Rural Development (NABARD) and the Consortium for Industry Development and Awareness (CIDA) which held a one-day workshop for rice millers and other stakeholders to discuss the registration of the produce in Bundi on Friday.
CIDA and NABARD have jointly decided to file an application for the GI tag of the Basmati variety. At the workshop, a presentation was made on the history of the Bundi rice, evidence and documentation required for the GI tage to millers, district industry officials and other stockholders, said CIDA secretary Prasun Jain.
'No efforts made earlier by millers to apply for GI tag'
Due to the absence of the geographical marker, local millers were unable to export the product directly and had to depend on exporters from Haryana and Delhi, reducing the brand value. However, no efforts were made earlier by local millers to apply for the GI tag and CIDA initiated the process, he said.
The rice is produced in over 67,000 hectares in Bundi and is exported to Kuwait, Oman, Qatar, and Saudi Arabia as well as big businesses in India and abroad, CIDA president Dr Rohit Jain said. The rice recorded a business of Rs 1,800 crore in 2022, including Rs 1,400 crore through exports. Over 6,000 people were directly or indirectly employed in rice production in the district, he said. Famed as 'Dhan Ka Katora', production has increased from 52 lakh quintals last year to 80 lakh quintals in the current district, Jain said. The rice bears similar characteristics and quality of popular Basmati variants available in the country, he said. Neeraj Goyal, who presides over a Bundi rice business association, said that there were 26 millers currently operating in Bundi.
Bihar’s aromatic ‘Marcha Rice’ gets GI tag￼
Bihar's famous 'Marcha Rice' which is known for its aroma and palatability was awarded the Geographical Indication tag, according to the GI registry. Marcha is a short indigenous cultivar of rice found in West Champaran district of Bihar. By its size and shape, its grain appears like black pepper so it is known as 'Mircha' (pepper in Hindi) or 'Marcha Rice'.
The Journal of GI Registry said it has accepted the application seeking the GI tag for the rice.
A GI is a sign used on products that have a specific geographical origin and possess qualities or a reputation that are due to that origin.
"It (the rice) is also known as Mircha, Marchaiya, Marichaetc locally. Plants, grains and flakes have a unique aroma that makes it different," said the journal.
Expressing happiness over the development, Bihar agriculture minister told PTI: "This will further boost the production of Marcha Rice. It will also help farmers, engaged in the cultivation of Marcha rice, get a decent price for their produce".
The major growing areas of Marcha rice include Mainatand, Gaunaha, Narkatiyaganj, Ramnagar and Chanpatiya blocks of West Champaran district.
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GI Rice Distinctively Unique
Thailand’s geographical features - soil, air and water - help cultivate produce with inherent characteristics. Thai rice with a geographic indication (GI) is unique in its flavour and other amazing attributes.
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The coveted GI tag is a name or sign that corresponds to specific geographical locations. Usage of such a certification on a product would indicate that it possesses certain qualities exclusive to its land of origin.
Madhya Pradesh loses GI tag claim for Basmati; India may ask Pakistan to check farming
The Geographical Indication Registry has dismissed Madhya Pradesh's plea for its inclusion in the Basmati growing region.The Geographical Indication (GI) Registry has dismissed Madhya Pradesh’s plea for its inclusion in the Basmati growing region saying there is no ‘corroborative evidence’ to suggest that the aromatic variety is grown in the state. The GI Registry in an order passed on March 15 has said: “This tribunal reaches a conclusion that there is proper demarcation of cultivation area in the GI application filed by the respondent applicant (Apeda). The opponent (MP government and others) failed to prove the Basmati cultivation in the claimed with supporting documents. A mere plea without supported by any corroborative evidence, has no gravity in the eye of Law. In finale, the oppositions are disallowed as lack of merit.” Basmati is grown in 77 districts of Punjab, Haryana, Himachal Pradesh, Delhi, Uttarakhand, western Uttar Pradesh and Jammu & Kashmir. The aromatic rice variety is also grown in a few districts of Punjab in Pakistan. “The decision will help India to convince Pakistan not to expand Basmati cultivation to other areas and keep it confined to the region where it has been grown traditionally,” said Priyanka Mittal, director of India’s largest basmati exporter KRBL. The Chennai-based Intellectual Property Appellate Board (IPAB) in February 2016 had directed the GI Registry to issue a certificate of registration to the Agricultural & Processed Food Products Export Development Authority (Apeda) and reconsider afresh only the plea of inclusion of 13 districts of Madhya Pradesh. Apeda, which had applied for the GI tag for Basmati rice in 2008 and got the registration after seven years of legal battle, had moved the Intellectual Property Appellate Board in 2014, challenging GI Registrar’s first decision (in December 2013) that directed it to file an amended GI application by including all areas where basmati rice is cultivated, including Madhya Pradesh, Rajasthan and Bihar. While other states stayed away from the legal battle, MP has been following it by roping in growers, millers and agriculture scientists. Apart from the state government, there were Madhya Kshetra Basmati Growers Association Samiti, Narmada Cereals, SSA International (from Raisen district), Daawat Foods and Madhya Kshetra Basmati Exporters Association who had sought inclusion of 13 districts. The parties to the oppositions are given three months to file the appeal, if any, in the IPAB, Chennai. “If these parties do not proceed further in the legal battle, the GI for basmati will be settled and India can initiate GI registration for the aromatic rice in other countries where there is a chance of infringement of the name,” said an industry official citing the example of Champagne, which has been registered in India under GI by France’s Comite Interprofessionel du Vin de Champagne (CIVC) in 2010. There were many instances in the past as companies tried to register their products under Basmati, since it commands a premium in the global market. In the latest order, the GI registry said as per the direction of the IPAB, it has heard both sides on the limited issue of inclusion of 13 districts of Madhya Pradesh — Morena, Bhind, Gwalior, Sheopur, Datia, Shivpuri, Guna, Vidisha, Raisen, Sehore, Hoshangabad, Jabalpur and Narshinghpur. The registry has said that the documents and evidence filed by the state and others show the importance, special characters of rice cultivated in MP but not the Basmati cultivation in the traditional growing area. “Opponent has therefore failed to satisfy the fundamental requirement of popular public perception of Basmati-cultivation in Madhya Pradesh as mentioned by the honourable IPAB Chennai,” the order said.
No GI tag for Madhya Pradesh’s Basmati rice
Madhya Pradesh denied GI tag for basmati, will need to find new name for its rice
Currently, over two lakh hectares area in MP is reported to be under cultivation of improved basmati varieties such as Pusa-1 and Pusa-1121. This constitutes nearly 10 per cent of the estimated total area under cultivation in the country.MADHYA PRADESH has lost its claim to market rice under the basmati tag, with the Geographical Indications (GI) Registry issuing an order excluding the state from the area officially demarcated for cultivation of this aromatic paddy variety. “Farmers in MP can continue growing the premium rice, but it cannot be called basmati. The GI certification rights for basmati cultivation will be limited only to seven states in the Indo-Gangetic plains on the foothills of Himalayas: Punjab, Haryana, Himachal Pradesh, Delhi, Uttarakhand, Uttar Pradesh (west) and two districts of Jammu & Kashmir (Jammu and Kathua),” a top official from the Agricultural & Processed Food Products Export Development Authority (APEDA) told The Indian Express. MP principal secretary (agriculture), Rajesh Rajora, said the state government would challenge the GI Registry’s order in the Madras High Court Monday. “Many facts submitted by us have not been taken into consideration,’’ he said. The Chennai-based Registry operates under the Office of the Controller General of Patents, Designs & Trade Marks. The APEDA, a statutory body under the Union Commerce Ministry, had in November 2008 filed an application for GI registration of basmati grown in the seven states. However, in December 2013, the GI Registry asked APEDA to also include MP, Rajasthan and other states where basmati varieties are grown, and submit an amended application. This was challenged by APEDA, which filed an appeal in February 2014 before the Intellectual Property Appellate Board (IPAB). Backed by rice miller-exporters and farmer organisations in Punjab and Haryana, along with the two state governments, the main argument put forth by APEDA was that adding MP and others to the list of states eligible to be issued GI mark would result in basmati losing its premium tag and a beating down of prices. In February 2016, the IPAB upheld APEDA’s appeal and ordered the GI Registry to grant recognition for basmati rice grown only in the seven states. But it also directed the MP government to provide additional evidence to show that the state had an established tradition of growing basmati to warrant a GI tag, while asking the Registry to consider these claims afresh. “The GI Registry has now rejected MP’s case,” said the APEDA official. The ruling would imply that farmers in Morena, Bhind, Sheopur, Gwalior, Datia, Shivpuri, Guna, Vidisha, Raisen, Sehore, Hoshangabad, Narsinghpur and Jabalpur — the 13 districts for whose inclusion MP had staked claim — cannot technically grow basmati rice. Currently, an area of over 2 lakh hectares in MP is reported to be under cultivation of improved basmati varieties, such Pusa-1 and Pusa-1121. This constitutes nearly 10 per cent of the estimated total area under cultivation in the country — about 18 lakh hectares, including 7 lakh hectares in Haryana, 6 lakh hectares in Punjab and 2.5 lakh hectares in UP. The GI Registry’s judgment is expected to impact not just farmers but also companies such as LT Foods, which sells basmati rice under the popular Daawat brand, SSA International and Narmada Cereals Pvt. Ltd. All of them source significant quantities of basmati from MP and have set up modern rice mills near Bhopal. In his order dated March 15, Chinnaraja G Naidu, Assistant Registrar, Trade Marks & GI, stated: “The documents and evidence filed by opponents (MP government and the above three companies) shows the importance [and] special characters of rice cultivated in Madhya Pradesh, but not Basmati cultivation.Opponent has therefore failed to satisfy the fundamental requirement of Popular Public perception of Basmati cultivation in Madhya Pradesh.The tribunal reaches a conclusion that there is proper demarcation of cultivation area in the GI application filed by the respondent/application (i.e. APEDA). The opponent failed to prove the Basmati cultivation in the claim with supporting documents. A mere plea, without supported by any corroborative evidence, has no gravity in the eye of law.” Priyanka Mittal, director of KRBL Ltd, India’s largest basmati exporter and owner of India Gate, welcomed the order. “It restores the sanctity and preserves the heritage of basmati as a premium rice indigenous to the Indo-Gangetic plains on the Himalayan foothills. We should protect basmati the way France has done for champagne. The basmati brand was getting diluted to the extent where even states like Karnataka and Andhra Pradesh were taking up cultivation and sale of basmati. They should develop their own aromatic rice varieties,” she said. For the BJP government in MP, the order comes at an inopportune time, when it has been trying to placate farmers after the unrest in June 2017 that led to police firing near Mandsaur. Besides, assembly elections are due in the state later this year. During the legal battle, the state pointed out that its farmers had been growing basmati for decades using traditional and new techniques. Its petition also argued that the Madhya Pradesh Seed and Farm Development Corporation had been distributing basmati seed varieties to farmers, and that there was no consensus on traditional basmati growing areas in the country.
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